ALUMINNIUM CHASED LOTUS

The visually dramatic open-topped prototype "Circuit Car" has lightweight composite bodywork and a very powerful supercharged and intercooled 1.8 liter engine.

The innovative and technologically advanced extruded and bonded aluminium chassis has high side sills that reduce the complexity of the chassis structure.

The engine with VVTL-i (Variable Valve Timing and Lift - intelligent) is mated to a Roots-type Eaton M62 supercharger with air-to-air intercooler to give a maximum power output of 243 bhp at 8,000 rpm and a maximum torque of 174 lb-ft at 7,000 rpm. On production versions, an entry-level naturally-aspirated VVTL-i engine will also be available with 190 bhp at 8,000 rpm and 138 lb-ft at 7,000 rpm. Engine management control is provided by the bespoke - mapped Lotus T4 system and a drive-by-wire electronic throttle.

The 6-speed C64 close ratio gearbox is linked to an open slip differential and a prototype traction control system. The power to weight ratio, of course a key Lotus engineering principle and core brand value, for the supercharged engine is around 373 bhp/tone with a torque to weight ratio of 267 lb-ft per tone. It is estimated to achieve the 0 - 100 mph (160 km/h) sprint in less than 9.0 seconds. This exciting combination has allowed for a dynamic racing package producing higher performance to that of existing Elise-based products, powering the car from 0 - 62 mph (0 - 100 km/h) in under 4 seconds.

Braking is provided by a servo-assisted, track tuned 4-channel Antilock Braking System (ABS) with Lotus/AP-Racing twin-piston fixed aluminium alloy front brake calipers, Brembo single-piston sliding rear calipers and 282 mm diameter, 26 mm thick front and rear, cast-iron ventilated & cross-drilled discs.

The lightweight GRP composite bodywork is bolted to the chassis for easy removal for maintenance and race / track preparation. The bodywork has been designed by the Lotus Design team led by Russell Carr, Chief of Design for Lotus. Russell Carr, explains the design philosophy of the new Lotus "Circuit Car": "The design captures the essence of the other Lotus based products and combines it with a functionally correct bodywork to give a racecar that is not only beautiful to look at but aerodynamically and structurally as effective as it possibly can be," The small frontal area with no windscreen is combined with flat, unsculptured sides with no airintakes, for minimal drag; and a deep front splitter and a large rear wing (single plane as standard and dual element as an option) and a rear diffuser to attain maximum aerodynamic downforce.

Tony Shute, Head of Product Development at Lotus Cars will be driving the Lotus "Circuit Car" for its premier at the Shelsley Walsh Centenary celebrations in the UK (August 19th - 21st). Tony explains what makes the Lotus "Circuit Car" a leading high performance track car: "This new product has allowed Lotus to once again apply its key "performance through lightweight" philosophy. This is in order to achieve an innovative product for the track day and club racing Lotus enthusiast whilst staying true to the key design attributes of the Elise and Exige products. They are considered to be amongst the finest existing road and track day cars by thousands of owners around the world, and the "Circuit Car" will build on this formidable reputation, helping to further underline Lotus as the ultimate driver's choice."

The Lotus "Circuit Car" is scheduled to go on sale by mid 2006 with volumes of approximately 100 units per year.

The name of the "Circuit Car" and the Manufacturer's Suggested Retail Prices will not be confirmed until closer to production but it is expected that the production versions of the Lotus "Circuit Car" will start at around £25,000 for the 190 bhp version in the UK. Prices in other markets will be released over the next few months.

LOTUS ELIGE

Lotus Cars USA, the subsidiary of Lotus Cars in North America, unveiled the MY2007 Lotus Sport Exige Cup at the 2006 Los Angeles International Auto Show. The 252 bhp, supercharged and intercooled sportscar is a completely out-of-the-box track car with a specification designed to prepare the budding driver for the grid at some of the finest and most challenging circuits in North America.

Weight has been kept to an ultra low 1800 pounds and the phenomenal power to weight ratio has been further enhanced by increasing the power output from 243 bhp to 252 bhp. Weight saving (or adding lightness!) has been achieved through the effective use of lightweight materials and through the eradication of  all non-essential components such roof trim, carpets, front mudflaps, central locking and bulkhead trim. Of course just having fantastic power to weight doesn't make a car a high performer on the track, so the Lotus Sport Exige Cup has a list of standard equipment that includes track only slick tires, uprated 4-piston front brakes, adjustable dampers and adjustable anti-sway bar, the latest SCCA-compliant roll cage, FIA approved Lotus Sport branded driver's seat with six-point driver harness (there is no passenger seat) and a lightweight rear screen (instead of glass). The options are even more race focused with a FIA approved 70 litre fuel cell, air-jack system and level two stainless steel exhaust with de-cat pipe, a plate type limited slip differential and Star Shield.

The Lotus Sport Exige Cup is one of the quickest cars around a circuit. Key to this incredible performance is the aerodynamic package, which produces over 90 pounds of downforce at 100 mph increasing grip and ultimately safety at higher speeds.

With a top speed of close to 160 mph and a zero to 100 mph slingshot in just less than 9.8 seconds (the 60 mph sprint takes just under 3.9 seconds), the MY2007 Lotus Sport Exige Cup is the perfect partner to a serious track day enthusiast.

Engine

The supercharged and intercooled engine in the Lotus Sport Exige Cup has a maximum power output of 252 hp at 8000 rpm and a torque figure of approximately 179 lb-ft, at 7000 rpm. This vast amount of extra power and torque now available means that the cam change between the low-speed cam and the high-speed cam is variable to ensure that there is a smooth and linear surge of power from low engine speeds all the way to the maximum 8000 rpm. The Roots-type Eaton M62 supercharger (with a sealed-for-life internal mechanism meaning that it does not require the use of the engine's oil) is run from the crankshaft and has an integral bypass valve for part load operation. Charge air (air under pressure from the supercharger) is cooled through an air-to-air intercooler (the cooling air enters via the roof scoop) before being fed into the engine itself. All charge air ducting has been kept as short as possible with large diameter pipes making sure that the bends in these ducts are not too tight, to the benefit of throttle response and efficiency. Four high capacity injectors add additional fuel under hard acceleration or high speed driving.

Brakes

The brake system includes large diameter 308 mm 2-piece aluminum belled cross drilled and ventilated front discs and 282 mm cross-drilled and ventilated discs at the rear, upgraded Pagid RS14 sports brake pads set into the brake calipers (AP Racing two piece radially mounted, 4 piston at the front and Brembo sliding at the rear), high grade silicone brake fluid, stainless steel braided brake hoses all linked to the proven Lotus track tuned servo-assisted four-channel ABS system that enhances braking performance and minimizing stopping distance without taking over from the skill of the driver.

Suspension

Suspension is provided by Ohlins springs and two-way adjustable dampers (which have 22 compression and 60 rebound settings and ride height adjustable perches to reduce the ride height from 130 mm to 120 mm) and an adjustable front anti-sway bar (five settings). Full instructions and recommended settings are provided to allow customers to tailor the handling characteristics of the car to their own requirements.

As the Lotus Sport Exige Cup cars are modified for track use, a double shear track control arm brace is provided to cope with the expected kerb abuse during racing and hard track day driving.

LOTUS ELISE

The Lotus Elise revolutionised the sportscar market 14 years ago when the small lightweight agile 2-seat mid engine sportscar was introduced. By ensuring that the Elise stuck rigidly to Lotus' core values of performance through light weight, the Elise was able to produce supercar performance with city car economy.

Making its debut at the 80th International Geneva Motorshow, the 2011 model year Lotus Elise introduces a number of changes and improvements to maintain its class leading position.

For the 2011 model year, the Elise range will consist of the following variants:
Lotus Elise – 136 PS, less than 155 g of CO2 /km – new 1.6 litre engine
Lotus Elise R - 192 PS, 196 g of CO2 /km - 1.8 litre engine
Lotus Elise SC – 220 PS, 199 g of CO2 /km - 1.8 litre supercharged engine

Key changes and improvements to the whole of the 2011 model year Elise range

New evolution body design incorporating new front clamshell, rear bumper and engine cover New all in one integrated headlights including LED day light running lights and LED direction indicators Improved aerodynamics with a reduction in Cd by 4%, resulting in better fuel economy New cast and forged wheels Vehicle warranty increased from 2 years to 3 years and 36, 000 miles

Additional changes for the 2011 model year entry level Lotus Elise

New high technology 1ZR-FAE 1.6 litre engine with Valvematic and Dual VVT-I technology to optimise the performance and efficiency of the engine Less than 155 g of CO2 per km (an improvement of over 13% compared to the 2010 Elise S)* Combined fuel consumption 6.14 litres / 100 km (46 mpg)* New 6 speed close ratio gearbox Cruise control available as part of the Touring pack

The body – an evolution

The new 2011 model year Elise range is on sale now and will be in showrooms from April 2010. The body of the new 2011 model year Elise is an evolution of the iconic Elise design, retaining the character and style, while offering a more planted, purposeful stance and a pure, contemporary look that links it to the Evora. As with all Lotus product the design is an exciting blend of dramatic style and functional efficiency

The new Elise body has a fresh sculptured front, including a new bumper, front clam and access panel that combine to give the Elise a wider look with more road presence.

At the rear of the car the new engine has been encased by a distinctive "twin-spine" engine cover whilst lower down a more aggressive diffuser is tightly wrapped by an elegant new bumper design that now includes the rear licence plate.

New headlamp units with distinctively sculptured LED lighting guides (incorporating daytime running lamps and direction indicators) give a contemporary twist to this classic design. Elsewhere, the signature, Lotus "mouth" and familiar sculptured forms have been sensitively refined to give a crisper, more dynamic look. The repositioning of lamp functions has enabled the creation of broad clean surface between the fenders which combines with sleek corner intakes and prominent splitter detail to give a broader more planted stance.

The theme of purity is carried through to the cooling apertures that are efficiently finished with a new lightweight aluminium mesh that gives the car a classically sporting character.

The rear boot is now opened from the cockpit rather than via a separate key operation. The high quality feel of the Elise is continued throughout the car with the Elise graphic incorporated into the new side LED direction indicators, like those on the Evora.

The driving position, from the perfectly positioned pedals and steering wheel, to the comfortable and supportive seats with ProBax** technology means that, like all Lotus cars, the driver becomes part of the car rather than being just a passenger.

With the sleek new body the aerodynamics have improved giving a reduction in the coefficient of drag of 4%.

Finally, a choice of two beautiful, light weight wheel designs are available; an incredibly light forged wheel and a new cast wheel completes the picture for this sensitive update of a Lotus Icon.

Additional changes to the 2011 model year Lotus Elise

The new 2011 model year Elise has a number of additional changes and improvements, with the installation of a new advanced 1.6 litre Valvematic engine meeting EURO 5 regulations. This new engine is 200cc smaller than the outgoing Elise S model and produces similar power (136 PS, 100 kW, 134 hp at 6800 rpm) with maximum torque of 160 Nm, 118 lbft at 4400 rpm, but offers a significant improvement to fuel economy of over 23%, to 6.14 litres / 100km (46 mpg)* and a reduction in CO2 emission by more than 13%*. This provides the new Lotus Elise with the lowest CO2 per performance for any gasoline high performance sportscar in the world. This high technology engine is mated to a new 6-speed manual gearbox, providing closer and more performance orientated ratios than the outgoing 5 speed box.

The 1.6 litre engine is controlled via the bespoke Lotus T6 engine management system. Cruise control is available on the Elise for the first time with the controls present on a stalk located to the left of the steering column.

New cast wheels have been designed specifically for the Elise and the new optional forged wheels weigh just 29.26 kg per set, 2.14 kg lighter than a set of lightweight cast versions. Both are available in silver or black colour.

Dany Bahar, Chief Executive of Group Lotus said, "The Lotus Elise revolutionised the sportscar when it was launched 14 years ago and now the Lotus Elise has become greener, giving drivers access to class leading performance with less guilt."

Donato Coco, Director of Design said, "The Elise is an iconic sportscar and it was important that we did not complicate its design, so we made the car more pure in its look, improved the aerodynamics, and gave it a more contemporary look with high quality detailing."

Paul Newsome, Director of Lotus Product Engineering said, "We are always looking at ways of keeping the Elise ahead of its peers and for the 2011 model year we have improved efficiency without losing the innate fun that has made the Elise legendary."

Andreas Prillmann, Chief Commercial Officer for Lotus Cars said, "In its 14 years of production the Elise has accounted for 32% of all the 61 years of Lotus production, illustrating how significant to the brand and well loved it is. The 2011 model year Elise is greener, purer and more desirable, making it even more relevant to today's marketplace. The new Elise underlines Lotus' reputation as one of the most innovative sports car manufacturers in the world."

Performance

Lotus Elise

0 – 60 mph 6.0 seconds*
0 – 100 km/h 6.7 seconds*
Maximum speed 200 km/h (124 mph)*

Lotus Elise R

0 – 60 mph 5.1 seconds
0 – 100 km/h 5.4 seconds
Maximum speed 222 km/h (138 mph)

Lotus Elise SC

0 – 60 mph 4.3 seconds
0 – 100 km/h 4.6 seconds
Maximum speed 233 km/h (145 mph)

The 2011 model year Elise in more detail.

The Elise - the entry model

Engine

The Lotus Elise introduces the new 1598 cm3, 1ZR-FAE engine, provided by Toyota. The key to this engine's performance and efficiency is the Valvematic system (a variable valve lift mechanism), which is combined with the dual VVT-i (Variable Valve Timing-intelligent). The engine continuously controls intake valve opening/closing timing and the intake valve lift to vary the volume of the intake airflow, giving significant improvements in efficiency and fuel economy. This ensures optimal performance based on the engines operational condition, thus helping the Elise achieve both high fuel efficiency and high performance.

First of all, the maximum power output is achieved at near maximum revs (engine speed) of 6800 rpm and maximum torque (a respectable 160 Nm, 118 lb.ft) is reached at 4400 rpm. This gives a good combination of mid range pull but also encourages the driver to rev the engine to the maximum permitted engine speed of 7000 rpm (transient rev limit). Like all Elise sportscars, there are three shift up lights, on the binnacle cumulatively lighting when the driver is getting closer to the rev limiter and when all three are illuminated, they flash to indicate that the driver is almost on the rev limiter so time to change up a gear!

The height of the engine cover has been raised by 34mm to accommodate the taller 1ZR engine compared to the previous 1ZZ engine from the outgoing model due, in part, to the additional Valvematic technology included on the new engine. This has given Lotus engineers an opportunity to subtly redesign the rear engine cover to match the design theme from the front and rear of the car.

Chassis

The Lotus Elise is built around the revolutionary and award winning extruded and bonded aluminium chassis, with a lightweight steel rear subframe. The chassis weighs 68 kg (150 lbs) and has a stiffness of 9,800 Nm per degree, giving a high level of control of the suspension. At the rear, and also acting as a rear energy absorbing crash structure, a lightweight steel subframe carries the engine and gearbox. At the front, the radiator and key ancillaries are mounted into a high tech composite energy absorbing crash structure that is both lightweight, compact and over three times more energy absorbing than the equivalent steel structure.

Ride and handling

The legendary Lotus ride and handling gives a superb high performance, sporty drive, combined with a compliant ride and progressive on limit handling, it makes the Elise a car that demands to be driven.

The entry level Lotus Elise weighs 876 kg, making it one of the lightest fully homologated sportscars in the world. This low weight translates into efficient performance with minimal environmental impact in terms of emissions and fuel consumption. The efficiency of the Elise structure means that the 136 PS (100 kW, 134 hp) delivers phenomenal performance.

Few cars can match the delicacy and accuracy of the steering, throttle and brakes of the Elise and all of these factors contribute to the excellent driving experience of the Elise.

Safety

The Elise has high performance AP Racing callipers at the front and Brembo callipers at the rear linked to 282 mm vented and cross-drilled cast iron discs to give excellent stopping power.

The Elise comes as standard with a track tuned ABS system that is designed to be unobtrusive under normal driving conditions. This system is designed to be used on track and has a high threshold, only intervening in emergencies.

The ABS system is linked to a lightweight pedal box with steel pedal arms and extruded aluminium pads. This unit also has an electronic (drive-by-wire) throttle for quick, smooth and more linear engine response.

The impressive braking coupled with excellent handling gives good primary safety and the composite front crash structure and rear crash protection offers efficient secondary safety. Driver and passenger airbags and pre-tensioning seatbelt are standard on all Elise models.

Prices will be announced in March 2010.

*The Lotus Elise is currently undergoing EC Whole Vehicle Type Approval and official fuel consumption and CO2 emissions figures, plus performance figures are not yet available. The official figures for fuel consumption and CO2 emissions and performance will be published on Group Lotus plc's web site as soon as they become available (www.grouplotus.com) or may be obtained from the PR Department, Lotus Cars Limited, Potash Lane, Hethel, Norfolk, NR14 8EZ, UK.

LOTUS ELITE

Ten days ahead of the official unveil at the Paris Motor Show the sun starts to rise for the dawn of Lotus’ new era - the Elite will redefine “modern classic”. 

So here it is, the Lotus Elite, the first taste of what’s to come from Lotus in the future. Look up elegant in the dictionary and you’ll find variations on the following 1. dignified grace in appearance, movement, or behaviour, 2. superb taste in design, style and 3. something elegant; the ultimate refinement. 

The ground-breaking new Elite is exactly that. It’s compact yet chic body is elegance incarnate. It’s not only exquisitely elegant, in keeping with Lotus’ core values, it’s a car of substance incorporating some of the very latest technological innovations Lotus has to offer. The slick retractable hard top version and the optional use of hybrid technology with KERS are typical examples of Lotus tailoring technology to deliver perfect performance. 

Dany Bahar, CEO of Group Lotus said: “There’s no denying that the Elite is breathtakingly beautiful to look at but it’s so much more than that, it’s a car that over delivers in all other aspects as well. One could say it’s a car of perfect contradictions, it’s compact yet spacious, high performing yet low emitting, lightweight yet still reassuringly solid. It’s a car that we are exceptionally proud of at Lotus and we truly believe that there is nothing else like it out there both in terms of styling and performance. 

“Make no mistake, there’s a definite market requirement for the Elite – it’s the ultimate sports car feel with comfort and space. There will always be those who believe that Lotus should stick to small sports cars but we didn’t take the decision to design something like the Elite lightly, it’s based on months of careful research and planning. It’s worth noting this sector has been very successful for us in the past and now the Elite raises the benchmark higher still.” Set for release in spring 2014, this is an innovative, exciting GT that will set a new benchmark in design, performance and emissions. And it’s not all about sleek lines and stunning bodywork with this particular 2+2, what hides beneath this shark like exterior perfectly does the aesthetics justice. A front-mid positioned 5.0l V8 engine delivering up to 620 PS meaning drivers can expect to go from 0-100 km/h in approximately 3.5 to 3.7 seconds. ENDS  

VOLKSWAGEN DEBUT IN SPOTIEST CARS

Volkswagen Debuts the Sportiest, Most Fuel-Efficient Beetle Ever

Automotive Icon Gets a Major 21st Century Update

Wolfsburg / Shanghai / Berlin / New York – When the first Beetle rolled off the production line, it was called simply the Volkswagen — “the people’s car” — but its distinctive shape inspired nicknames across the globe: Beetle, Käfer, Vocho, Coccinelle, Fusca, Maggiolino or 甲壳虫! In total, 21.5 million cars were sold.

More than 60 years later, in 1998, the “New Beetle” rekindled the spirit and imagination of the original to a new generation of Volkswagen owners. The second generation version sparked another round of uplifting and joyous enthusiasm known as Beetle Mania.

Today, the Beetle opens a new chapter in its remarkable story. The third generation of the internationally beloved Beetle is celebrating a transcontinental world debut simultaneously in Shanghai, Berlin and New York.

Updating an icon

Only someone who knows and respects the Beetle’s heritage could produce a new generation of this storied vehicle. The task for Volkswagen engineers was clear. They had to develop a modern interpretation of the Beetle, with all the benefits of today’s technologies and efficiencies, and the driving characteristics that define the Volkswagen brand. The result had to remain affordable and stay true to the Beetle’s spirit and great heritage.

The design of the new Beetle presented another challenge. How does one reinvent a look that is so recognizable and unique? Volkswagen Group Design Chief Walter de Silva and Volkswagen Brand Design Chief, Klaus Bischoff, welcomed the task and set an ambitious objective: “Design a new original!”

The designers wanted to develop the new car around the earliest Beetle profile rather than the 1998 New Beetle. They wanted a car that respects the past but looks toward the future. And that is what they created.

Exterior

The 2012 Beetle is an automotive icon reinvented. Placing the original Beetle and the 21st Century Beetle next to one another, it’s clear that the lines of the rear sections are nearly identical, but the overall look is bolder and more dynamic. The Beetle also breaks free of the design geometry defined by three semi-circles (front wing, rear wing, domed roof above it).

“The Beetle is now characterized by a clean, self-confident and dominant sportiness. The car not only has a lower profile; it is also substantially wider, the front hood is longer, the front windshield is shifted further back and has a much steeper incline. All of this creates a new dynamism,” explains Klaus Bischoff.

The 2012 Beetle is 71.2 inches wide (3.3 inches wider), 58.5 inches tall (.5 inches lower) and 168.4 inches long (6 inches longer). The new focal point is the C-pillar. The development team also increased the car’s track widths and wheelbase. All of this gives the Beetle a powerful appearance with muscular tension.

Another feature is the rear spoiler that is integrated into the design (standard on 2.0L TSI engines with 200 hp). The top surface of the rear spoiler is black, while the underside is painted in body color.

The Beetle is sportier, offering both turbo-charged TDI® Clean Diesel and turbo-charged gasoline engines, in addition to dual exhaust, performance-handling packages, 19-inch wheels, sport seats and new, sleeker styling. Volkswagen will offer a panoramic roof, a range of audio options, including the Fender® Premium Audio System, and a customization program for the 2012 Beetle with a large number of personalization options, including a wide variety of colors and wraps along with an annual theme model.

Interior

The 21st Century Beetle offers an agile, driver-oriented coupe experience with a quality of materials that goes beyond all class limits. The car’s styling, ergonomics and quality interact to create a new, friendly car with a highly individual nature.

The shape and use of color in the painted or carbon-look dashboards harkens back to the design of the first Beetle.

Three round instrument gauges are arranged in front of the driver (tachometer, speedometer, fuel gauge) providing all key information at a glance. A multifunction display is integrated in the speedometer in middle position. The steering wheel is specially designed with optional painted accents in the spokes depending on the equipment line.

Framed by two air vents, the selected audio/navigation system is optimally located in the driver’s visual field on the dashboard. Within easy reach, climate controls are situated just below.

Similar to the original Beetle, the new car has an extra glove box integrated into the dash. The lid folds upward, while the standard glove box opens downward. Another classic feature: the optional auxiliary instruments above the selected audio/navigation system: oil temperature, clock with stopwatch function and boost pressure gauge.

The “cathedral ceiling” dome roof of the New Beetle has been replaced with a sleek and sporty roofline. Front and rear passenger headroom remains plentiful. In the rear seating area, the longer roof section results in more space. The trunk is significantly larger, offering 10.9 cubic feet of space. A split-folding rear seat and a wide opening trunk lid ease loading and unloading.

Engine and Transmission

The 2012 Beetle will offer three engines: the 2.5L gasoline five cylinder, the 2.0L TDI® Clean Diesel and the 2.0L TSI® turbocharged gasoline engine. Transmission choices will include a 5-speed manual or optional 6-speed automatic on 2.5L models. Volkswagen’s acclaimed DSG® 6-speed dual-clutch transmission will be offered on the TDI Clean Diesel and 2.0L TSI turbocharged gasoline models, while a 6-speed manual will come standard.

The 2012 Beetle 2.0L TDI Clean Diesel is the most fuel-efficient Beetle ever. The quiet, four cylinder 2.0L TDI Clean Diesel engine produces 140 hp and 236 lb.-ft of torque. It meets all U.S. emission limits and offers manufacturer estimates of 40 mpg highway, 29 mpg city, and 33 mpg combined.

Fuel economy values are also improved up to 10 percent over prior 2.5L five cylinder engine models. Mated to a 5-speed manual transmission, it offers manufacturer estimates of 22 mpg city and 31 mpg highway. The optional 6-speed automatic offers manufacturer estimates of 22 mpg city, 29 mpg highway. The five cylinder engine produces 170 hp and 177 lb.-ft of torque.

The Beetle 2.0L TSI is the sportiest model offered. With 200 hp and 207 lb.-ft of torque, power delivery will remain smooth and direct across the rpm range. The four cylinder turbo engine is estimated to provide 30 mpg highway fuel economy. To ensure that power is applied properly in challenging conditions, the 2.0L TSI model features the XDS® cross differential (limited-slip) system. The system electronically monitors input from various wheel sensors and, in the event of slippage, transfers extra torque to the wheel or wheels with the most traction.

Premium Features

The 2012 Volkswagen Beetle will be available in two trim lines “Design” and “Sport.” Each has a unique character. The Beetle can also be customized with a wide choice of optional features. Key features include:

Radio-CD and radio-navigation systems. Standard in the Beetle is the RCD 310 sound system with 8 speakers (includes dual tuner). The premium VIII top audio system is the RCD 510 with integrated CD changer, interface for SD cards and touchscreen. For the first time ever, navigation will be offered in the Beetle, with the RNS 315 featuring a 5-inch touchscreen, CD player and SD card slot.

Panoramic roof. The transparent, panoramic tilt/slide glass sunroof is 80 percent larger than on the previous model. The insulating glass blocks 99 percent of UV radiation and 92 percent of heat energy.

Fender Premium Audio System. The 2012 Beetle will also offer concert quality sound with an optional Fender Premium Audio System equipped with an additional subwoofer and 400 watts of output power. Embedded in the vehicle design is proprietary Panasonic® speaker technology. The system covers the cabin with directional sound from front door speakers that generate imaging beyond the capabilities of traditional speaker designs. It cuts through the noise and other distractions with front dual voice coil speakers, with extended range for all musical genres. Those choosing this sound system also receive adjustable interior ambiance lighting.

Keyless Access. Volkswagen’s automatic keyless entry and starting system, which allows the driver to operate without a door or ignition key,is appearing for the first time in the Beetle. When one of the front door handles is touched, the system detects access authorization from a transmitter, then unlocks the Beetle and starts the engine with the push of a button.

BI-XENONTM headlights and LED daytime running lights. For the first time, the Beetle will be offered with Bi-xenon headlights. These will be available on future Beetle models, framing the xenon module on the outer perimeters of the headlights and serving as the daytime running lights and parking lights.

Safety

The 2012 Beetle features both active and passive safety. It includes Volkswagen’s advanced Intelligent Crash Response System, which initiates automatic safety protection in some types of collisions — the electrical supply to the fuel pump is shut off, the doors unlock and the hazard lights switch on. Electronic Stability Control (ESC) is standard, as are driver and front passenger airbags and Side Curtain Protection® airbags in front and rear.

The 21st Century Beetle is also covered under the no-charge Carefree Maintenance Program. All scheduled maintenance is covered for the length of the New Vehicle Warranty – three years or 36,000 miles, whichever occurs first. Additionally, all current Volkswagen vehicles use synthetic oil, which, when combined with state-of-the-art German engineering, eliminates the need for a 5,000 mile oil change, and allows owners to go farther between scheduled oil changes.

Volkswagen of America, Inc.

Founded in 1955, Volkswagen of America, Inc. is headquartered in Herndon, Virginia. It is a subsidiary of Volkswagen AG, headquartered in Wolfsburg, Germany. Volkswagen is one of the world’s largest producers of passenger cars and Europe’s largest automaker. VWoA sells the Eos, Golf, GTI, Jetta, Jetta SportWagen, CC, Tiguan, Touareg and Routan through approximately 600 independent U.S. dealers. All 2011 Volkswagen vehicles come standard-equipped with Electronic Stability Control (ESC). This is important because the National Highway Traffic Safety Administration (NHTSA) has called ESC the most

Key facts summary:

Name: The Beetle World debut: April 18, 2011 Market launch, North America: September / October 2011 Market launch, Europe: October / November 2011 Market launch, Asia: February 2012 Equipment lines: “Design” and “Sport” Engine specifications: 2.5L 5-cylinder (170hp/177lbs.-ft); 2.0L TDI (140hp/236lbs.-ft); 2.0L TSI (200 hp/207 lbs.-ft) All US engines fulfil BIN5 / ULEV PZEV Fuel economy (combined) USA: 33 mpg* (2.0 TDI® Clean Diesel) [Manufacturer’s estimate. EPA estimates not available at time of publication.] Designers: Walter de Silva (Group), Klaus Bischoff (Brand), Exterior: Marc Lichte (team leader), Cris Lesmana, Nisan Kucam. Interior: Tomasz Bachorski (team leader), Ingo Brückmann. Colour and trim: Oona Scheepers (team leader), Susanne Gerken Exterior dimensions: 168.4 in. Length; 72.1 in. Width; 58.5 in. Height; 99.8 in. Wheelbase Original Beetle US sales: 1949 – 1979 Total Original Beetle US sales: 4,988,350 New Beetle US sales: 1998 – 2010 Total New Beetle US sales: 477,347 Total units built to date worldwide: more than 22.5 million

BEETLE

VOLKSWAGEN LAUNCHES VEHICLE PRE-ORDER PROGRAM WITH SPECIAL EDITION 2012 BEETLE Early bird pre-order program offers online reservations for passionate consumers

2012 Black Turbo Launch Edition Beetle is Only Available Vehicle Through VPO Program

Easy Ordering Process

Pre-order Customers Have Early Access to Great Financing

$495 Reservation Fee Goes Toward Final Purchase, with "No Hassle” Refund Policy

A First for the Automotive Industry, the Amazon E-Commerce Platform is Used by VWoA to Administer the Program.

Herndon, VA – Volkswagen of America, Inc. today announced the launch of the Vehicle Pre-Order (VPO) program, an easy-to-use online reservation process for consumers. The pre-order system is designed to allow consumers to be the first in line to reserve one of a limited quantity of certain Volkswagen cars, starting with the all-new 21st Century Beetle.

"With the introduction of Volkswagen's Vehicle Pre-Order program, we are able to offer enthusiastic drivers an exclusive opportunity to connect with our vehicles,” said Jonathan Browning, President and CEO, Volkswagen Group of America, Inc. "Through this seamless ordering system, customers will be one step closer towards owning and enjoying a special launch edition of the 2012 Beetle.”

Through the 2012 Beetle VPO program, customers pay a $495 reservation fee that goes towards the final purchase of their 2012 Beetle Black Turbo launch edition model, with the promise of a "no hassle” refund policy. Volkswagen created the user-friendly online reservation process utilizing the leading e-commerce platform from Amazon.

The simple program involves the following steps: consumers access the pre-order site at www.VW.com/preorder and enter their zip code and review key program terms; select a dealer for retail delivery; enter and confirm billing information; and finally, receive a notice that their welcome kit is on its way.

The first model available for pre-order will be the turbocharged Beetle 2.0L TSI, in a limited run of 600 Black Turbo launch edition models. This sporty model has a starting MSRP of $24,950.

The Black Turbo launch edition is fitted with Volkswagen's DSG® dual-clutch automatic transmission and the acclaimed 2.0-liter, in-line four-cylinder turbocharged engine that produces 200 horsepower and 207 lb-ft. of torque. In addition to the turbocharged performance features, the four-cylinder engine offers an EPA fuel economy rating of 30 mpg on the highway when outfitted with the automatic transmission.

Standard features include Bluetooth® technology, iPod® connectivity, three-color ambient lighting, larger brakes with red calipers, a "kaeferfach” additional glovebox that is similar to that of the original Beetle, sport cloth seating surfaces, 18-inch alloy wheels, a rear spoiler, foglights, and alloy pedals. It also includes an RCD 310 sound system with eight speakers.

Customers will also be able to purchase the 2.5L model through dealerships this fall, at a starting MSRP of $18,995. The base 2.5L uses a 170-horsepower in-line five-cylinder engine with a five-speed manual transmission. It offers fuel economy that is improved by up to 10 percent over past 2.5L models, with an EPA fuel economy rating of 29 mpg highway and 22 mpg city for automatic models.

In 2012, a TDI® Clean Diesel model will become available, powered by Volkswagen's highly efficient 2.0-liter turbocharged four-cylinder diesel engine that produces 140 horsepower and 236 lb-ft of torque. The TDI® is expected to be the most fuel-efficient Beetle ever.

The 2012 Beetle is 3.3 inches wider, 6.0 inches longer, and 0.5 inches lower, giving the car a more muscular appearance that has a broad appeal. The Beetle will be available in three trim lines, some of which include the transparent, panoramic tilt/slide glass sunroof that is 80 percent longer than on the previous model. There are two optional audio systems: a premium VIII system featuring a CD changer, interface for SD card, and a touchscreen; and the Fender® Premium Audio System with concert sound quality, designed exclusively for Volkswagen.

The 2012 Beetle includes Volkswagen's advanced Intelligent Crash Response System that shuts off the fuel pump, unlocks the doors, and switches on the hazard lights if the car is involved in some types of collision. The Beetle is also covered under the no-charge, 3-year/36,000-mile scheduled Carefree Maintenance® Program.

VOLKSWAGEN

Wolfsburg, Germany / Detroit, MI -- January 11 2010 -- For Volkswagen, this marks the beginning of an action-packed year, in which more new models will be introduced than ever before in the company’s history. First on the spectacular list of new products for the 2010 calendar year is a car based on entirely new concepts and technology, a coupe with a hybrid drive that is extremely fast and yet futuristic in its fuel economy. It has sports appeal and sharp styling yet is remarkably elegant - positioned between the Europe’s bestselling sports car, the Scirocco, and the internationally successful CC. Its name: the New Compact Coupe (NCC). Site of its world premiere: Detroit, Michigan at the North American International Auto Show (January 11 to 24). Combined fuel consumption: 4.2 l/100 km* (45 mpg**). CO2 emissions: 98 g/km. Perhaps even more incredible, considering its fuel economy, are its top speed of 227 km/h (141 mph) and the short 8.6 seconds it needs for the classic sprint to 100 km/h (0-60 mph in 8.1 seconds).

These are made technically feasible through a high-tech alliance of sorts: a TSI engine (gasoline powered with 110 kW / 150 PS) that is as fuel efficient as it is sporty, an electric motor (20 kW / 27 PS), and a 7-speed Direct Shift Gearbox (DSG) - which, in the eyes of many car drivers, is the best automatic in the world today. Just over a month after the debut of the most fuel-efficient four-seater in the world – the Up! Lite in Los Angeles – this new concept car confirms once again that future Volkswagen hybrid vehicles will not only focus on fuel economy, but – similar to pure gasoline and diesel versions of Europe’s most successful auto­mobile brand – will also aim to be sporty and fun to drive. In the first half of the year, Volkswagen will launch its first hybrid model on the market under the VW label – an SUV with full-time all-wheel drive. Meanwhile, the New Compact Coupe shows, both technically and visually, how Volkswagen envisions a front-wheel drive hybrid for the compact class.

Hybrid DRIVE – TSI and Electric MOTOR plus DSG

Downsizing at its best: The concept car is driven by an extremely innovative high-tech alliance that closely approximates potential production versions. Volkswagen is using a four-cylinder version of the TSI gasoline engine range here. Direct injection, turbocharging and an intercooler generate 110 kW / 150 PS of power from just 1.4 liters of engine displacement – downsizing at its best. TSI technology has impressively demonstrated its extreme durability in many car racing events; including on the legendary Nord­schleife of the German Nürburgring – the most demanding race course in the world. Since the first TSI engine was introduced just over five years ago, 3.5 million units of these boosted and torque-strong four cylinder engines have already been installed in vehicles. The TSI of the NCC – which of course is also equipped with ESP - transfers a hefty 240 Newton-meter (177 ft-lb) of torque to the front wheels at low engine speeds.

Emissions-free by E-motor: And there is even more power: An electric motor is integrated between the TSI and the efficien­t 7-speed DSG transsmision; it can be used for pure electric emissions-free driving, or it can support the TSI with aggressive torque. The electric motor develops 20 kW / 27 PS of power. The power and torque of the two drive units supplement one another during what is known as boosting – when accelerating to pass, for example. Since the NCC can also be driven in a pure electric mode, the drive system is classified as a Full Hybrid. A lithium-ion battery (1.1 kWh) at the rear of the vehicle supplies the electric motor with energy. By the way, in electric mode the TSI is not only shut off; it is also disengaged by a clutch to avoid drag loss.

Frequently coasting: As soon as the driver releases the gas pedal, the TSI is disengaged from the transmission. This so-called “coast-down” is even possible at higher speeds, as in freeway driving. Since drag losses are eliminated here as well, the NCC is able to coast for a longer period of time, for a driving style that leads directly to reduced fuel consumption.

Recovering kinetic energy: In braking, the electric motor – now operating as a generator – recovers kinetic energy which is then stored in the lithium-ion battery. Of course, just like Volkswagen's new BlueMotion models, the New Compact Coupe also has a Stop-Start system on board to further reduce fuel consumption, especially in urban areas and in stop-and-go traffic.

ExteriOr Design and DimensionS

The unique interplay of efficiency and dynamics is reflected once again in the NCC's styling, starting with a “Tungsten Silver Metallic” exterior. Klaus Bischoff, Chief Designer for the Volks­wagen Brand, comments: “Styling of a coupe is considered the ultimate in automotive design. Our team has achieved a symbiosis of efficient technologies and elegance in the New Compact Coupe that is unique in its expression. Just a few precisely placed lines and powerfully sculpted surfaces have created a timeless dynamic and purist elegance that is typical of Volkswagen.”

Front end – Showing a strong face: The front of the New Com­pact Coupe shows an extremely confident and focused expression. Moreover, the NCC's width is emphasized by the horizontal line styling with integrated Bi-Xenon headlights - including LED daytime running and turn signal lights. The technically complex headlights contribute to an unmistakable visual recognition of the concept car – both day and night. Side view – A sharp profile: In the car’s side profile, styling properties characteristic of all new Volkswagens of the past year have been merged with elegant and yet sporty coupe features, resulting in a new interpretation of the design DNA. The best examples of this are the characteristic tornado line and the powerfully emphasized curves of the wheel arches. They intersect the main volume of the large, homogeneous surfaces, conveying a powerful dyna­mic. The image of the side windows rounds out this impression with a concise signature. Forging a stylistic bridge to current models are the 19-inch “Lugano” type alloy wheels. Rear – A strong concluding statement: The cargo area of the New Compact Coupe is decidedly powerful in design. Clean surfaces and a muscular shoulder section dominate the image here too. Bright: the LED taillights. A spoiler lip that reduces air turbulence was styled into the top of the trunk lid; it further improves the car’s remarkable aerodynamics. At the bottom there is a stylized diffuser; the tailpipe of the exhaust system is embedded here for a positive aerodynamic effect. Dimensions – Millimeters at work for styling: The New Compact Coupe is 4.54 meters (178.5 inches) long and 1.78 meters (70.1 inches) wide. Its low body height of 1.41 meter (55.6 inches) adds styling energy to the interplay of its dimensions; the ratio of broad width to low body height intensifies the Volkswagen’s dynamic image. Also large are the track widths (front 1.53 meter / 61.2 inches; rear 1.54 meter / 61.4 inches) and wheelbase (2.65 meters / 104.4 inches).

INTERIOR – ERGONOMICS AND DIMENSIONS

Showing its true colors: The NCC is a four-seater with exceptional long-distance touring comfort and generous occupant space, with sport seats upholstered in light-colored, “Berry White” leather. The lower cockpit area, portions of the center console, and the door trim panels also carry this lighter shade. By contrast, all other surfaces (except accents and controls), including the leather-trimmed steering wheel, are styled in a darker “Grigio Quartz” color.

Inside, the NCC offers an exceptional feeling of spaciousness for its class. Despite the sporty low body height, the car is able to offer ample head room front and rear, as well as leg room for rear passengers. The coupe’s 380 liter trunk can handle luggage for four passengers without a problem.

Climb in, buckle up, drive away: As soon as the NCC's doors are opened, another reason for the Volkswagen brand’s tremendous success is revealed: unparalleled perfection in details and intuitive operation. The instruments are all laid out in ideal positions. The new multifunction sport steering wheel is the key interface between human and machine. The right hand rests naturally on the 7-speed DSG's gearshift lever‚ which stands before the full control panel for driver and passenger. Newly-designed controls for the automatic climate control system (Climatronic), an 8-inch touchscreen radio-navigation system - also a new design - and, finally, the hazard flasher switch and center air vents all await. The center console is angled slightly toward the driver to perfectly align the cockpit to the driver’s needs. The round gauges with their chrome bezels and a multifunction display (trip computer and additional navigation display) placed between them, are also optimally positioned for easy viewing.

Metal trim accentuates the air vents, multifunction keys on the steering wheel, radio-navigation system, climate control, and the gearshift, while white accents are found in the door trim, instruments, and the window / mirror switch panels in the doors.

Individual seats in the rear: Designers have shaped the rear seating area to match the style of large Gran Turismo cars. Passengers sit on two comfortable sport seats here, with the center console continuing from the front to the rear passenger area. Here, the center console is equipped with additional storage space as well as climate controls and a fold-out center armrest. The overall finish and quality of the materials employed throughout the interior make viewers forget completely that the New Compact Coupe is still a concept car. And that, too, is a typical Volkswagen trait

VOLVO CORPORATION

Source: Volvo Car Corporation "The all-new Volvo S60 is sculpted to move you. It looks and drives like no other Volvo before and the car's technology will help you to be safer and more confident behind the wheel," says Stephen Odell, President and CEO of Volvo Cars.

The Volvo S60 can be equipped with Pedestrian Detection - a groundbreaking safety feature that can detect pedestrians in front of the car and brake automatically if the driver does not react in time.

The all-new Volvo S60 is being unveiled to the public for the first time at the Geneva Motor Show in early March next year. Production of the sporty sedan model will start in early summer 2010 at the Volvo Cars plant in Ghent, Belgium.

"Customers in this segment want emotional appeal, sporty design and dynamic driving properties. The S60 has it all. We are convinced that it will be one of the strongest contenders around," says Stephen Odell.

VOLVO

In conjunction with Volvo Cars unveiling of the all-new C30 at 2006 Paris Motor Show, Volvo Cars of North America announced that it will bring the car to the U.S. market no earlier than the 2008 model year. The announcement comes just nine months after the C30 Design Concept was unveiled at the North American International Auto Show in early 2006.

Pricing and volume expectations for the U.S.-bound C30 have not yet been set.

The edgy design of the C30 features a unique frameless glass tailgate, a confident stance and the broad shoulders that have become a Volvo design hallmark. "The C30 has plenty of muscles in a sporty and compact package," noted Volvo Car's Design Director Steve Mattin. "Anyone who recalls the Volvo SCC (Safety Concept Car) or the classic P1800ES will recognize the exclusive and convenient rear tailgate. The distinctive tail lamps ensure that no one will be uncertain about which car they are following."

Putting 218 horsepower to the front wheels, the new C30 is powered by a turbocharged inline five-cylinder engine that produces 236 pound-feet of torque.

Measuring in at just 167 inches in length, the C30 is the smallest member of Volvo's model range -- an impressive 8.5 inches shorter than the Volvo S40 sport sedan while still retaining the 103.9 inch wheel base, which really pushes the wheels towards the end of the car. "A car that exudes muscular maneuverability must live up to the promise of its looks when you are behind the wheel," said C30 project leader Hakan Abrahamsson. "Therefore, the C30 has a chassis that offers sporty driving characteristics, nimble handling and responsive steering."

Right out of the box, audio enthusiasts will appreciate the Volvo C30's standard 160-watt stereo system. And true audiophiles can choose a Premium Sound system that closely matches the acclaimed system offered in the new C70, with a digital 5x130W ICE Power amplifier from Alpine, Dolby Pro Logic II Surround, and 10 loudspeakers from Danish loudspeaker manufacturer Dynaudio. Total output for the Premium Sound System is an astonishing 650 watts. Simply put, it rocks.

When it comes to safety, the new C30 is a true Volvo. Among other things, it will be available with BLIS (Blind Spot Information System), which helps the driver to identify another vehicle in the blind spot at the rear sides of the car.

The front end incorporates the same patented multi-steel structure as the S40 and V50. Combined with airbags and safety belt pretensioners, the C30 offers first class safety. But the C30 wouldn't be a Volvo if it didn't also include such standard safety equipment as the Whiplash Protection System, WHIPS, and a Side Impact Protection System with side airbags and the Inflatable Curtain, IC.

ROLLS ROYCE

Autumn 2006, Paris motor show: Rolls-Royce Motor Cars announced that work had begun on a new model series. The new car would be in production and on sale by the turn of the decade. The only other facts confirmed at that stage were that it would be smaller than the Phantom saloon and priced somewhere between €200,000 and €300,000 before tax. Speculation about its style and specification began almost immediately... 

Little was seen of the new car, codenamed RR4, until the spring of 2008, when Rolls-Royce released the first official sketches. The styling was instantly recognisable as a Rolls-Royce, although less traditional than previous models. At the time Chief Designer, Ian Cameron, said, “The RR4 has a more informal presence than the Phantom models with a greater emphasis on driving. In design terms this is expressed through its slightly smaller dimensions, yet with powerful, purposeful proportions. It is a true and uncompromising Rolls-Royce in every sense.” 

As sightings of secret development models on the road increased, Rolls-Royce Motor Cars unveiled 200EX, the experimental forerunner to Ghost, at the Geneva motor show in March 2009. An instant hit, 200EX bore the trademark Rolls-Royce design cues but in altogether more compelling fashion. It was a clear statement of intent. 

What the design team was seeking to create was a modern Rolls-Royce that achieved a new dynamism but remained true to its luxurious heritage. They had found inspiration in contemporary furniture, architecture and yachts but also in the spirit of the 1930s – that sense of adventure and endeavour – which they wanted to capture in the character of this new car. 

“200EX is a modern execution of timeless Rolls-Royce elegance, breaking with some areas of tradition but retaining the core values that make our marque unique,” said Chief Executive Officer Tom Purves. “We expect the more informal design to broaden the appeal of Rolls-Royce Motor Cars, attracting people who appreciate its fusion of refinement, new technology and contemporary style.” 

After the show, 200EX embarked on a world tour, during which further information about the forthcoming production model became available. It would be powered by a new 6.6 litre V12 unique to the marque, delivering 563 bhp with extraordinary performance figures. It would ride on an intelligent air suspension system offering peerless ride and dynamics. And it would be called Ghost. 

“Ghost is one of the most revered names in automotive industry,” said Tom Purves. “It evokes images of adventure and technical innovation. The first cars to bear the Ghost name were known not only for impressive dependability and refinement but also great flair and style.” 

Following the overwhelmingly positive reaction to 200EX during its travels, very few changes were made in the transition to the production Ghost – a tribute to the remarkable achievements of Ian Cameron’s and Helmut Riedl’s design and engineering teams. 

In September 2009, the new Rolls-Royce Ghost was formally launched to the world. 

DESIGNING THE FUTURE 

“Simplicity is the hardest design principle to follow.” Ian Cameron, Chief Designer 

Ghost’s flowing lines are dominated by its majestic ‘Yacht Line’ styling. Large, uninterrupted surfaces flow between finely sculpted horizontal lines that provide definition. Together, the upward-sweeping sill line and low-cut roof create a powerful profile, almost as though the cabin has been pushed toward the rear. Powerful shoulders and flanks draw in sharply as they flow from the rear wings to the tail lights, while touches such as the optional chromed exhausts hint at Ghost’s more dynamic nature. 

While incorporating classic Rolls-Royce design cues – the elevated prow, long bonnet, short front overhang, sharply raked A-pillar and elegant tail – Ghost exudes an informal aura. Contemporary touches include self-righting wheel centres and the Xenon headlamps that frame the latest evolution of the Rolls-Royce grille. Here the sides of the intake have been curved inwards and the vanes set back into the opening. “We wanted this to be less reminiscent of the traditional Parthenon style and more like a jet intake,” says Ian Cameron. 

A contrasting Silver Satin finish (introduced on 200EX) is an option for the bonnet, grille and windscreen surround. The finish is achieved by setting silver metallic paint under a layer of lacquer, giving a flawless matte finish. 

The central principle of delivering simplicity out of complexity runs throughout Ghost. Everything is designed, engineered and crafted to enhance the drive and ride experience, not to complicate it. 

“Ghost is as refined and cosseting as anything this marque has ever produced.” Charles Coldham, Interior Designer 

Inside Ghost, the interior design team has come up with a contemporary ambience while staying true to Rolls-Royce Motor Cars’ traditions of fine materials and peerless comfort. There are elegant, frosted lamps and chrome door handles, traditional violin key switches and eyeball air vents, frosted white dials and refined instrumentation. Deep-pile carpets can be complemented by optional lambswool floor mats for a truly luxurious feel. 

Ghost is entered through substantial doors. Housed within the front doors are integrated Teflon-coated umbrellas. The rear doors are traditional, rear-hinged coach doors, opening to a generous 83 degrees. Once the passenger is inside, these doors can be closed at the touch of a button. The interior space is filled with natural light, enhanced by the optional Panorama Sunroof, which extends from the front into the rear compartment. 

Four-zone automatic air conditioning can be individually tailored to each passenger’s requirements, with separate controls for front and rear. Automatic air recirculation, condensation prevention and solar compensation are delivered through classic chromed eyeball vents controlled via organ-stop plungers. 

Within Ghost’s ample doors and high shoulder line, occupants feel serene, cosseted and safe. In the rear, the intimate ambience of the lounge seat is emphasised by its position behind the C-pillar, heightening the sense of privacy. The informal seating creates a convivial environment, its slight curve allowing you to turn more easily towards the person next to you. Its elevated position gives a clear view past the electronically retracting Spirit of Ecstasy to the road ahead. 

Individual lounge seating is offered as an alternative to the standard lounge configuration. This allows the addition of a massage function and also perforated leather for a cooling stream of air from the seat surface. Auxiliary rear climate control allows the passenger to regulate the temperature of the air on their side of the car, without intrusion on the other. A cool box with interior illumination and integrated champagne glasses is also available. 

Veneered picnic tables are another option, incorporating the finest leather and veneers matched to the rest of Ghost’s interior. Fitted to the rear of each front seat, these tables are a traditional Rolls-Royce design cue and finished with a veneered surface with leather-covered backs. 

“Ghost is designed to be an escape from the outside world.” Alan Sheppard, Interior Designer 

Enhancing the Ghost ambience is an audio system delivering an exquisite experience. 600 Watts of sound are delivered through a 10-channel amplifier and 16 speakers, including two floor-mounted subwoofers. USB and auxiliary inputs allow for the integration of external audio devices and a 12.5 GB hard drive enables storage of music files from USB or CD player sources. 

Available as an option with both seating arrangements is Theatre Configuration, which allows all settings that do not directly affect the driver to be controlled from the rear seat. The functions are displayed on two 9.2in LCD screens in the back of the front seats; these can be angled to suit the viewers by a central, armrest-mounted, rotary controller. The screens can be regulated independently of each other and the entertainment can also be listened to individually with most headphones. A six-disc multi-media changer, mounted in the glove compartment, is fitted as part of this option.

ENGINEERING A BENCHMARK 

“The balance of refinement and dynamic ability is astonishing.” Helmut Riedl, Engineering Director 

When considering a Rolls-Royce car it is usual to think of wood, leather and chrome, but the company has its roots in engineering. The refinement of its end product stems from its engineers’ desire to get the smallest details correct. Long before the interior items are prepared, experts are working to ensure that the chassis components, power trains and bodywork are operating in fluid harmony. This is a world where welds are an art form and craftsmanship exists at a nano level. 

Ghost is built around a steel monocoque body, which means there is no separation of chassis and body. The advantage of this construction is a reduction in exterior dimensions while preserving interior space. Consequently while Ghost is over 400mm shorter overall than the Phantom saloon its interior space is comparable. 

The body has been engineered with a double front bulkhead to help insulate the interior from engine noise. It is constructed from steel sections and then wrapped in steel panels, which are brazed by hand. This allows a near-seamless join, which is then sanded by hand until it is perfect. In total, Ghost’s frame contains 4.9m of seam weld and braze and 6,988 spot-welds. The bonnet and windscreen surround are then honed from aluminium. 

“A Rolls-Royce should be graceful in every way: the way it handles, feels and brakes.” Helmut Riedl, Engineering Director 

Ghost rides on a bed of air. Double-wishbone front suspension and multi-link rear suspension work with an intelligent, four-cornered, air-suspension system and electronic variable damping to deliver the refinement that has been associated with Rolls-Royce for more than 100 years. 

The new air suspension system in Ghost is so sensitive that it can detect even the smallest of changes. For example, it will sense the movement of a single rear passenger from one side of the seat to the other and compensate accordingly. A complex computer system reads multiple inputs from sensors around the car; the dampers alone make individual load calculations every 2.5 milliseconds. This ensures not only perfect comfort but also precise steering and dynamics for the driver. The air suspension system also incorporates a lift and kneel function, raising or lowering Ghost by 25mm. 

Ghost also has a series of complex electronic aids to keep it composed on virtually any surface. These include Anti-Roll Stabilisation, Dynamic Brake Control and Dynamic Stability Control, including Dynamic Traction Control and Cornering Brake Control. These individual technologies work together under dual Integrated Chassis Management systems, meaning that even when subjected to a vigorous test Ghost remains perfectly poised. Its handling and safety systems operate as one, imperceptibly to the driver and passengers, to maintain optimum contact with the road in any condition. 

MORGAN AEROMAX

The Morgan Aeromax is an unique Morgan commissioned by Prince Eric I. Sturdza, President of Banque Baring Brothers Suisse.

Based on the requirement for a comfortable long distance Touring Coupe, drawings by Matthew Humphries were discussed with the customer to define the total concept. The gullwing boot openings, hardwood and traditional pleated leather interior and a large flat load area behind the seats were particular requirements.

Matthew Humphries created a quarter scale clay model at the University of Coventry Automotive Design School. The model was required to harmonise with the Morgan Aero Eight chassis and incorporated the exterior elements of the car that were not to be specially tooled. The model was digitized and a file created on CATIA software to define the surface shape and boundaries of the metal and glass panels. Using data from the computer file simple jigs were constructed to build the ash skeleton, alloy sheet metal panels and toughened glass panels.

Brightwork features such as the door handles and the door mirrors were created by hand to unique sculptural designs. The split rear window allows easy access from either side to the custom built luggage commissioned from Schedoni of Italy. A substantial chassis beam protects heavy items from moving forwards into the cockpit.

The aluminium chassis has safety features which have surpassed the industry standards of the vehicle certification authorities of Europe and the USA during the approval process. Siemens electronic airbag systems protect the occupants and sensors are built into each wheel bearing to relay tire contact information to the engine ECU and the ABS electronic brake control units. The car has reassuring driver features such as air conditioning, tire pressure and tire temperature monitoring and cruise control. Even with these features the chassis is the lightest V8 production platform in the world.

Charles Morgan commented, "The Morgan Aeromax demonstrates the wealth of talent in our small yet dedicated motor works. It took just 4 months from a sketch to being able to test drive a real finished car. The car is a showcase of the coachbuilding and technical skills of the whole team."

The ash frame is laminated for extra strength. This gives the potential for energy absorption in the cockpit and also ensures durability and safety. It is incidentally beautiful and each of the three backbones of the skeleton of the frame has nine laminates of wood visible from the inside of the car. The wood above the dashboard and doors is carved to display age and grain.

The light alloy bodywork has been hand formed from high quality alloy sheet. Each coachline is finely defined in metal. The car is powered by the latest version of BMW's N62 V8 which, with its combination of performance economy and modest emissions, perfectly compliments the design of the car.

The exhaust exits through the car wings and adds character to the V8 tone. The low unladen weight makes the Morgan Aeromax Coupe one of the fastest accelerating sports cars in Europe.

First Cars Available in January 2008

After carefully researching the viability of putting the stunning AeroMax into production, the Morgan Motor Company has decided to produce a limited run of just 100 individually numbered cars, starting in January 2008.